7 reasons you should rebrand

7 reasons you should rebrand

Branding a business is not for the faint-hearted.

The process requires deep soul-searching, and, at some point, meeting your demons. Yep, all your fears and self-doubts gathered around the proverbial fire of your passion, pointing and laughing.

But it also means building a sustainable business. It means making absolutely sure you are talking to the right people and not to a bare wall.

It means silencing these particular demons for good.

Find your superpower

Find your superpower

Have you ever considered why you do what you do? Why you want the things you want? Why you make the choices you make? How far back can you go asking the simplest ‘why’?

The society we live in has a funny way of molding us to fulfill its needs. Some of those needs come natural to us, like having a family, a tribe, a home.

Others, such as work week / weekends, 9-5 office hours, wild consumerism, or being good at only one thing, are recent inventions (I think century and a half counts as recent in the grand scale of things)

So, keeping that in mind...

Why procrastination is good for you

Why procrastination is good for you

Nope, I’m not joking. You know that time when you put off a task for so long, it starts to affect your work, it messes up your schedule, and sometimes even manages to drag you down physically and emotionally.

Yes, you probably know what I’m talking about, and now you’re asking how that can possibly be good for you. Well, like anything that doesn’t kill you, it makes you stronger. Here, I'll show you how.

How to design your blog post header in Canva

How to design your blog post header in Canva

Canva is a very handy little online app. Personally, I prefer Adobe Photoshop or Illustrator for any design work, but if you are just starting out and don't want to invest money and time in those two, Canva is a great alternative.

Today I'll show you how easy it is to design blog post graphics using stock photos and a transparent overlay PNG image.

How to organise your creative business

How to organise your creative business

Inspiration and creativity are what your business is all about. They fuel your amazing work and make what you do so much more amazing, but they are also in constant flux. Unpredictable and unreliable as they are, depending upon them for business may prove very unwise and potentially disastrous.

So, what every smart business lady out there needs, is a good solid plan.

And I am not talking about a business plan, although that can help to, I'm talking about the three pillars of successful planning, as I call them. The why, the what and the how of every project you'll ever work on.