The Branding Kits are LIVE!

The Branding Kits are LIVE!

Tell me this: are you obsessed with bullet journals, planners and time management of all kinds? Yes? Me too! I think the desire to squeeze out more time for magic making is that makes me plan and scheme obsessively.

So, if you're anything like me, in the beginning of each year you make a list of resolutions: to get organised for good, to lose those extra 15 pounds, to save money for that Aruba yoga retreat, to finally make that business idea a reality. Yes! This will be the year you go from "selling stuff online from time to time" to having a thriving business and brand you love.

You start strong, you make a list of all the things you need to do, you even buy a domain for your future online home... but then life happens and all of a sudden it's the end of summer, the new holiday season is in sight, and you still haven't launched your business.

But what if there was a tool that could help you brand your business quickly so you can focus on building a community around your creative genius?

What if, instead of starting from scratch and struggling to figure out how to design your logo or if pink is the right colour for you, you had a collection of premade designs, you could choose from? Imagine getting a beautiful brand within a week and being able to focus all your passion and energy on what YOU do best.

My Premade Branding Kits are designed to do just that — get your branding efforts from "Help, I'm all over the place!" to "Oh my goodness, I love this, it's sooo me!"

Each Branding Kit gives you not only a logo and a colour palette, but it also includes plenty of alternative logos, website graphics and patterns, AND it'll give you access to a member area that is soon to be flooded with exclusive branding goodies.

Here, let me show ...

Behind the Scenes: An Inside Look at My Branding Process

Behind the Scenes: An Inside Look at My Branding Process

I am a minimalist at heart and I love simplifying things until there's no fluff left and everything is working perfectly. This is why my branding process is made of three steps and no more. Yes, only three. And if you are just starting out your entrepreneurial journey and have decided to DIY your brand, today I'll give you an easy map to follow.

The 3 Non-Negotiable Things You Must Do Before Designing Your Logo + FREE Workbook

The 3 Non-Negotiable Things You Must Do Before Designing Your Logo + FREE Workbook

Go get a mirror and introduce yourself, please. Or better yet, switch on your webcam and make a little video about yourself. Or three. Should be easy, right. Well, let's see, amiga! 

Let's start with a little game. How would you describe yourself... to yourself? Nobody’s listening, this
is just for you. Go!

Next, I'd like you to imagine you are at a party and you meet a gal, who's work you love. How would you introduce yourself?

Next, imagine you are writing your about page. What would that text sound like?

We could go on but I think you get the point. You came up with three different stories describing one and the same person - you. They are all true, no doubt about it, but each time you’ve had a different audience, so you’ve created three different manifestation of yourself—you’ve created three avatars.

Avatar = manifestation of a person or idea

Now, imagine doing the same for your business with awareness and intention. This is what branding is:

Your brand is your business avatar, a manifestation of your ideas and your personality to your ideal audience.

After my bold statement that your logo doesn't matter, and it is in fact your brand story you should craft first, let me introduce you to the three absolutely non-negotiable things you must do before starting your logo design (or any other part of your brand design, for that matter).

10 Female Photographers on Unsplash You Should Know About

10 Female Photographers on Unsplash You Should Know About

How many times have you scrolled through Pinterest and drooled over beautifully designed blog graphics? You might’ve noticed many of them use the same photos underneath their distinctive brand elements and you might've wondered 'Where the heck can I find pretty photos like these?'

Well, today I’ll show you where some of those stunning photos come from.

The Weekly Moods Project + 9 FREE Summer Colour Palettes

The Weekly Moods Project + 9 FREE Summer Colour Palettes

This was one of the best summers for me (still is) and as a celebration of its awesomeness, I'd like to give you something special.

Around the time of the Summer Solstice, I started giving the upcoming week a colour mood. Each Sunday, as I planned the next week in my bullet journal, I'd create one colour palette based on a photo that felt like the week I was about to have.

Fast forward three months later and I have this beautiful collection of summer colour palettes, I absolutely need to share with you! So here we go ...